Carla Moss

Strategist at the intersection of midlife health, femtech, customer success, and AI.

Founder of Being Well Aware and Metis Femtech Consultancy. Working across women’s health and femtech—supporting midlife women through physiological transition, and advising companies on engagement, retention, and long-term outcomes.


Two Domains, One Approach

Being Well Aware — supporting women in midlife as they navigate hormonal, cognitive, and identity shifts.Metis Femtech Consultancy — advising women’s health technology companies on customer success, engagement, and retention strategy.Across both, my work is grounded in a shared principle:When we understand the systems—biological or organizational—we can navigate transition with clarity, steadiness, and foresight.


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